When I know that I am going to witness something wonderful
at an event, I try not to miss it. So I didn’t miss the launch of the new Brand
called Vaya and their first product launch, the tyffyn.
Yes, tiffin designed especially for us Indians! But first
let me tell you all about the extravaganza, I witnessed! First of all it was
delightful to see that the host of the evening was none other than the gorgeous
Lakshmi Rebecca. At the very beginning, we witnessed the witty comic acts of
the stand-up comedian, Karthik Kumar. Who gave us a slight idea about what the
evening was about to be like.
The next thing which grabbed my attention was video which
the Vaya team had made after talking to real people and asking them what they
would like to have or change with their current tiffin box. There were a lot of
items on the wish list after the video ended and I could relate to most of
them.
I would also be happy to have a good looking tiffin box,
which can hold a good amount of food and keep it warm for long. We witnessed a
dance performance for the introduction of the “tyffyn”, after the video, and it
was a delight to watch.
Now let’s get down to business and let me tell you all about
the awesome product that was released by Vaya that night! Now you would think,
that you are happy with the current state of your “Dabba” , obviously because
we Indian are very good at “adjusting”. But what if you can have everything you
want and need with just one thing!? Then would you want to adjust?
Let’s see what Vaya has to say about the tyffyn – There’s no food like home food – the good
old ghar ka khana. Snuggled in them are the warmth of our moms, wives, didis,
daadis, naanis, maamis or paaties. Home food is hygienic, healthy, and made
just the way we like it. Enjoy the same good garma garm ghar ka khana that we
relish at home wherever you go using Vaya Tyffyn.
The Tyffyn was launched by the Director of Vaya, Vashisht
Kumar. Vashisht came back to India after spending some years in the US and
working for Apple, to do something for the country he belongs to. It was nice
to know that this Chennai boy was still Indian at heart (even after spending
years in the US) after watching him present with the enthusiasm.
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| Vaya Tyffyn in Maple |
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| Vaya Tyffyn |
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| Vaya Tyfyyn launched in Bangalore |
Vashisht very nicely explained everything, the science, the
work, and the efforts that went into creating their first product. He also let
us know about a problem they had while making this product. Funnily, the food
was staying too hot in the tyffyn! I would say it was a great problem to have
but they wanted everything to be perfect. So, they wanted to solve everything
keeping in mind the requirements of the user!
Now let me tell you a little about the tyffyn –
The tyffyn comes in three different looks/ variants –
Graphite (a sleek silver finish), Maple (a classy wood finish) and wool (a nice
and warm knit fabric finish). The tyffyn also comes with a color co-ordinated
carrier which also doubles up as a table mat! Awesome, isn’t it!?
It has three containers, all made up of stainless steel with
a copper finish. The oval body which covers the containers uses the VacuTherm
Technology to keep the food warm.
My first impression of the Tyffyn is actually very good.
This competitively priced product actually checks all the boxes when it comes
to looks and utility.
I am looking forward to using this and seeing how effective
this actually is! Also, looking forward to more products from the house of
Vaya! I am sure they would come up with something as good as thing sometime
soon!
Do let me know if you would like to know more about the
event or the product, in the comments below or tweet to me at @Priyanjanaa.
----------------------------Update --------------------------------
You can buy these now from vaya.in , just click on the " Buy Now " button.
Loads of love,
Priyanjana